Alvin Burns
- Auteur
Geschreven door Alvin Burns
Alvin Burns
Alvin Burns
Ann Veeck
Ann Veeck
Marketing Research, Global Edition
For courses in global marketing.
This ISBN is for the bound textbook, which students can rent through their bookstore.
A conceptual approach and introduction to the field of marketing research
Written with an emphasis on the practical application of marketing research methods, Marketing Research teaches the basic fundamental statistical techniques needed to analyze market data. Meer
This ISBN is for the bound textbook, which students can rent through their bookstore.
A conceptual approach and introduction to the field of marketing research
Written with an emphasis on the practical application of marketing research methods, Marketing Research teaches the basic fundamental statistical techniques needed to analyze market data. Meer
