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The book examines business ecosystems in an emerging industry context whilst exploring four essential areas of business ecosystems: the business ecosystems' key constructive elements, their typical patterns of the element configurations, the five phase process of their life cycle, and the nurturing strategies and processes from a firm perspective. Meer
This book encompasses eleven chapters dealing with some of the most important issues in the field of human resource management through the exploration of four key themes: drawing the scenario, the pivots of human capital, measuring human capital, and good practices from abroad. Meer
Strategic Thinking for Turbulent Times is a conceptual and operational guide to the process of business strategy formulation within a turbulence driven economic and business environment. Meer
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. Meer
Many executives don't take full advantage of the assistant who sits right outside their door. This book educates executives about all the ways in which they can streamline and improve the way they work with the help of a great assistant, while teaching them to identify great candidates and maximize the benefits of this special relationship. Meer
Operational Research (OR) deals with the use of advanced analytical methods to support better decision-making. It is multidisciplinary with strong links to management science, decision science, computer science and many application areas such as engineering, manufacturing, commerce and healthcare. Meer
A silent revolution is underway, as entrepreneurs challenge prevalent notions of business motives and methods to invent market-based solutions to eradicate social injustice. Meer
Get on board the next massive marketing revolution
AI for Marketing and Product Innovation offers creatives and marketing professionals a non–tech guide to artificial intelligence (AI) and machine learning (ML) twin technologies that stand poised to revolutionize the way we sell. Meer
This book contends that structural reforms, the essential third arrow in Abe's 'Abenomics', will not happen. As a result, Abenomics is merely a combination of reckless monetary policy and ambiguous fiscal policies which will fail to regenerate Japan's fragile economy and cut sovereign debt. Meer
In Humanistic Perspectives on International Business and Management, the authors provide space to global perspectives on how we can rethink and reposition international business and management practice to be a part of the solution to our global problems. Meer
Despite enormous investments of time and money, are we making a dent on the social and environmental challenges of our time? What if we could exponentially increase our impact? Meer
In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. Meer
Entrepreneurial Challenges in the 21st Century analyses the traditional and contemporary issues of entrepreneurial innovation potentials for stakeholder value co-creation, and structures the entrepreneurial co-creation concept to reinforce co-creation. Meer
This book explores green innovation and future technology skill development within regional small to medium sized enterprises. Notwithstanding the goals of a greener Europe, there has been little debate as to how the skills required to fulfil the goals of sustainable development can be imparted within regions and within rural business communities. Meer
International Management and Intercultural Communication consists of cases of direct observation and personal involvement in a wide variety of communication challenges in international management settings; and discusses them in terms of management theories. Meer
In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. Meer
Human Capital in the Indian IT / BPO Industry analyses human capital management in the Indian information technology (IT) and business process outsourcing (BPO) industry, which has created a new paradigm for organising global talent engaged in designing and delivering IT and BPO services. Meer
This groundbreaking book provides a framework and set of key concepts enabling leaders to exert their influence over the difficult choices and competing priorities they confront. Meer
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Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
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