Marco Bevolo
The Golden Crossroads
Multidisciplinary Findings for Business Success from the Worlds of Fine Arts, Design and Culture
Gebonden Engels 2009 9780230224186Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
This book looks at the field of fine arts, design and culture as an alternative source of inspiration for ways to work. It is a book about a better future for brand marketing and business leadership, thanks to the dreams and the visions of artists, designers and other creative industry leaders.
Specificaties
ISBN13:9780230224186
Taal:Engels
Bindwijze:gebonden
Uitgever:Palgrave Macmillan UK
Hoofdrubriek:Reclame en verkoop, Reclame en verkoop, Marketing
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
Acknowledgments General Introduction The 'Golden Crossroads' Manifesto Introduction Section I: Methodologies and Perspectives The Approach Behind this Book Diverse Perspectives on Fine Arts Introduction Section II: Protagonists and Movements Psychology of the Arts: How it Works for Work Art Movements and the Art of Marketing Brands Introduction Section III: Relationships and Museums The Art of Relationships: From Communities to Collections Between 'Ideology' and 'Space' the Museum Experience Introduction Section IV: 'Design and Futures' Design: Directions Towards the Future Regional Gods: The Emergence of New Geographies in the World of Fine Arts and Creativity The Future of Fine Arts - According to the Rest of Us Conclusions Bibliography
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
