Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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Robert Gentle

Read This!

PaperbackEngels9780273656500 3-10-2001

Information overload. Everyone has too much to read. So, what's going to make people read what you write? Simple, clear, commanding writing - that's what. Meer

20,14

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Andrew Brodsky

Ping

PaperbackEngels9780241746363 13-2-2025

24,65

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Shirley Taylor

Communication for Business

PaperbackEngels9780273687658 14-7-2005

“Communication is probably the most critical skill we need in today's fast-paced business world. Shirley's tips and techniques are excellent models to follow for successful and effective communication. Meer

107,74

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Peter J. Frederick

Persuasive Writing

PaperbackEngels9780273746133 10-3-2011

Struggling to draft a job application that stands out from the rest? Need to inject some energy into your business pitch but not sure how? Can't quite figure out what your reader really wants to hear? Meer

20,14

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Nigel Barlow

Rock Your Presentation

PaperbackEngels9780349408910 28-4-2016

A public speaking guide to help you deliver better, more interesting pitches and presentations and awaken the rock star inside. Meer

20,47

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Oren Klaff

Flip the Script

PaperbackEngels9780349418858 9-6-2022

In this much anticipated follow up book to the cult hit, Pitch Anything, Oren outlines a powerful new strategy for closing sales: the art of making prospects think that your idea is really their idea. Meer

19,08

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For Immediate Release

PaperbackEngels9781953295095 30-3-2021

28,77

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Roxana D. Maiorescu-Murphy

Corporate Diversity Communication Strategy

gebondenEngels9783030299439 14-11-2019

This book analyzes the brand communities of major American multinationals across three industries: finance, tech, and consumer goods. It assesses how companies communicate their diversity approaches on social media (Twitter) and studies the ensuing perceptions of online users. Meer

122,99

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Uwe Seebacher

Reengineering Corporate Communication

gebondenEngels9783031038372 29-7-2022

This book employs the latest insights from modern marketing into the theory and practice of corporate communication, including the main stages and goals, and highlights the key potentials for the field. Meer

90,99

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Isaac A. Blankson

Public Relations Management in Africa Volume 2

paperbackEngels9783031327537 20-7-2024

This two-part volume, the first of its kind, examines current pedagogical modules and research directions in public relations and communication management, identifying emerging issues driving the practice in Africa. Meer

159,59

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The Virtues of Green Marketing

gebondenEngels9783031329784 29-6-2023

This open access book explores the idea that corporate rhetoric can be a force for good. In developing a new framework for analysis and discussion of green marketing, the authors argue that corporate environmental rhetoric can be harnessed to contribute to climate transition and a more sustainable market economy. Meer

49,79

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Public Relations

GebondenEngels9783110552294 8-2-2021

293,19

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Organizational Communication and Technology in the Time of Coronavirus

paperbackEngels9783030948160 17-6-2023

The pandemic has created a crisis that has no equivalent in recent history, leading to a wide range of disruption across various social strata, highlighting and reinforcing inequality, and leading to profound organizational shifts. Meer

196,19

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Emily P. Green

Healthy Presentations

paperbackEngels9783030727550 14-7-2021

This book is a practical guide for busy clinicians and educators within the biomedical sciences on how to improve their presentations. It includes specific, practical guidance on crafting a talk, tips on incorporating interactive elements to facilitate active learning, and before-and-after examples of improved slide design. Meer

92,49

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Out-thinking Organizational Communications

paperbackEngels9783319824444 15-6-2018

This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the Internet of things, and how companies can adapt their communication strategies to meet them. Meer

84,99

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Experience-Based Communication

gebondenEngels9783540787112 24-7-2008

Experience-based Communication is a powerful tool. Companies can use it to bring their values to life and to make their messages accessible and credible. Meer

60,99

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Italian Business Situations

onbekendEngels9780415128476 25-6-1996

This text is a reference and learning guide for all who use or need spoken Italian for business. Over 40 situations are presented which include: basic phone calls; leaving messages; making presentations; comparing, enquiring, booking; and selling techniques. Meer

59,79

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Dan Grandstaff

Speaking as a Professional – Enhance Your Therapy or Coaching Practice through Presentations, Workshops and Seminars

gebondenEngels9780393704334 29-9-2004

34,94

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JM Hansen

Sales Presentations For Dummies

paperbackEngels9781119104025 6-11-2015

Are your sales presentations stuck in the 20th century? Sales Presentations For Dummies rises to the challenge of guiding you through the process of engaging and persuading busy buyers in a world that? Meer

26,04

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Matha

Beyond the Babble – Leadership Communication That Drives Results

paperbackEngels9781119116530 29-4-2015

Discover how to connect with and inspire employees throughout an organization. Improve your leadership skills –– even if you aren′t a "natural" communicator –– with a specific communication strategy that anyone can use. Meer

31,60

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