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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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paperbackEngels9781349358915 7-12-2007
This book presents new ideas and tools across a wide range of marketing activities, from product and market selection and definition, to pricing, promotion and distribution.  Meer
64,66
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781349361908 25-10-2007
This book is an essential read for anyone interested in Public Relations in Asia. Combining the latest in Public Relations theory with practical guidance on how to plan and structure a PR campaign and top tips on how to create successful PR campaigns, this book is also full of fascinating case histories from Asia and the rest of the world.  Meer
56,17
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781349363728 8-11-2015
This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine trade and is an invaluable guide to anyone working in, or interested in, this industry.  Meer
64,66
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781349364176 26-2-2010
This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel.  Meer
78,81
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781292404530 28-4-2022
Marknadsföring: Teori och tillämpningar utgör en utmärkt och uppskattad introduktion till marknadsföringsområdet. Boken utgår från Kotlers och Armstrongs teori- och modellvärld och knyter an till den referensram som miljontals marknadsförare världen över använder som utgångspunkt för marknadsföringsbeslut.  Meer
90,94
Verwachte levertijd ongeveer 9 werkdagen
33,-
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paperbackEngels9781349957996 29-6-2018
This book includes a fascinating range of up-to-date articles on China from the Journal of Brand Management that marshal research and scholarship undertaken by Chinese, British, European and American scholars.  Meer
170,78
Verwachte levertijd ongeveer 9 werkdagen
56,65
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781349936243 21-4-2021
This book examines and critiques classical approaches to strategic analysis, whilst exploring alternative methods which utilise ecosystem and platform concepts, as well as chaos and complexity theories.  Meer
78,81
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PaperbackEngels9781350327894 6-3-2025
66,22
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PaperbackEngels9780586058961 12-9-1994
Tom Hopkins earned himself over one million dollars in his first three years as a salesman. Here, in his first book, he sets down the key secrets of his success.  Meer
19,08
Verwachte levertijd ongeveer 8 werkdagen
19,77
Verwachte levertijd ongeveer 8 werkdagen
PaperbackEngels9780742555518 16-7-2009
Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser 'Clydesdale and Dalmatian' spots, the 'PEDIGREE' Adoption Drive' program, or the breakthrough UPS 'Whiteboard' campaign.  Meer
60,85
Verwachte levertijd ongeveer 8 werkdagen
GebondenEngels9780415578042 22-7-2010
Customer satisfaction and loyalty in the tourism sector is highly dependent upon the behaviours of front-line service providers. Service is about people, how they relate to one another, fulfill each other’s needs and ultimately care for each other.  Meer
218,46
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780415542814 23-2-2012
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action.  Meer
74,56
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780470575420 16-7-2010
Discover how the world′s leading companies have added value to their company by rewiring the brand creation process Brand Rewired showcases the world′s leading companies in branding and how they have added value to their company by rewiring the brand creation process to intersect strategic thinking about intellectual property without stifling creativity.  Meer
53,87
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780470617861 17-9-2010
Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: No prior sales education or training Lack of formalized sales training, resources, and methodologies provided by their companies Due to the recession and downsizing era, lack of 12–18 month professional sales training for new hires provided by Fortune 500 companies A consistent struggle to keep their sales force, distributors, manufacturers reps and affiliates motivated and focused on effectively selling their products and services Mastering the World of Selling helps companies and entrepreneurs overcome these four major obstacles with candid advice and winning strategies from the leading sales trainers and training companies in the world: Acclivus∗AchieveGlobal∗Action Selling∗Tony Allesandra∗Brian Azar∗Baker Communications, Inc.  Meer
23,25
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paperbackEngels9780470011461 8-4-2005
This book aims to be what every marketing manager needs to know about marketing in today?s competitive markets. The idea was born out of repeated comments from IMD clients that there were gaps in the ?  Meer
56,66
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470012925 22-4-2005
There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped.  Meer
58,05
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470016343 7-10-2005
A company exists to make profit, and everything it does is a step towards that goal. Many firms are trying to get closer to their customers, but few realise how crucial this is to corporate value.  Meer
58,05
Verwachte levertijd ongeveer 9 werkdagen

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