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GebondenEngels9780063221949 4-8-2022
39,76
Verwachte levertijd ongeveer 8 werkdagen
PaperbackEngels9780080969305 9-3-2011
This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists.  Meer
69,98
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780124076747 6-11-2013
In 1997, Bill Gates famously said "Content is king." Since then, the digital marketing world has been scrambling to fulfill this promise, as we finally shift our focus to what consumers really want from our brands: a conversation.  Meer
32,14
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780116215680 10-7-2003
82,66
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780124105430 25-11-2013
Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity.  Meer
29,74
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780134904672 26-9-1997
Introducing the goals and techniques of marketing, this text looks at the business environment in which it takes place. It considers the role of market research in helping companies target and segment their markets, and position their products.  Meer
54,32
Verwachte levertijd ongeveer 8 werkdagen
PaperbackEngels9780008389833 9-1-2020
The social media secrets that experts and top professionals use.  Meer
10,68
Verwachte levertijd ongeveer 8 werkdagen
PaperbackEngels9780123954923 6-10-2005
75,61
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780081003107 22-6-2016
Advances in Food Traceability Techniques and Technologies: Improving Quality Throughout the Food Chain covers in detail a topic of great importance to both the food industry which is obliged to provide clear and accurate labeling of their products and the government and other organizations which are tasked with verification of claims of food quality and safety.  Meer
259,-
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470016343 7-10-2005
A company exists to make profit, and everything it does is a step towards that goal. Many firms are trying to get closer to their customers, but few realise how crucial this is to corporate value.  Meer
57,77
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470017470 18-11-2005
Experience the forces behind the changes in the IT, Mobile Telecom and Media industries through real–life cases from this converging market! Mobile Media and Applications – From Concept to Cash shows how to address the challenges of consumer marketing, technology strategy and delivery tactics for new 3G services from a pragmatic how they did it approach.  Meer
84,03
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9780367555337 30-11-2021
This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse.  Meer
212,20
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780367555351 30-11-2021
This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse.  Meer
62,94
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780387233505 19-11-2004
It's Not About the Technology is about a phenomenon most dreaded by high-technology industry executives: a failure at the execution leading to a missed market window.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780387243085 18-3-2005
Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research.  Meer
276,99
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780415542814 23-2-2012
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action.  Meer
74,20
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780470037287 18-8-2006
Praise for Exceptional Selling "Thull′s leading–edge thinking makes this book extraordinary. This straightforward guide to communicating across all cultures with credibility and respect will give you a significant competitive advantage in a complex and crowded global marketplace.  Meer
24,53
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780470045831 12-1-2007
So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place.  Meer
21,76
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470060377 15-12-2006
" Logos and No Gos ought to be mandatory reference material for all managers of branded products and services. It is a concise, easy read, jammed with crucial information on how to survive and thrive in the I.  Meer
49,46
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780415667333 14-3-2013
This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well.  Meer
69,98
Verwachte levertijd ongeveer 11 werkdagen

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